Tirumala Temple Launches AI-Powered System to Manage Pilgrims
The Tirumala Tirupati Devasthanams (TTD) has launched India's first AI-powered Integrated Command and Control Centre (ICCC) to manage its vast pilgrimage ecosystem. The system uses over 6,000 AI cameras, 3D situational maps, and digital twin technology to monitor crowds in real-time, predict queue movements, and enhance safety. It aims to shorten darshan waiting times, provide timely assistance, and offer a more streamlined experience for the millions of devotees who visit the shrine, setting a new benchmark in temple governance.
Unpacked:
TTD faces consistently high and rising pilgrim numbers, often exceeding 60,000–70,000 visitors daily, leading to overcrowding and long wait times. Recent surges and overstretched facilities highlighted the need for advanced crowd management to improve safety and pilgrim experience, prompting the adoption of AI technology.
The AI system targets issues such as excessive queue times (previously 12–16 hours for Sarva Darshan), overcrowding, and safety concerns. It also aims to provide real-time assistance, better regulate crowd flow, and ensure timely access to amenities like water, food, and medical aid.
Previously, TTD relied on manual crowd control, additional staff deployment, physical queue management, and basic surveillance. The new system leverages AI, 3D mapping, and digital twins for predictive analytics and real-time monitoring, offering a more proactive and efficient approach.
By improving pilgrim flow and satisfaction, the ICCC could increase daily footfall, boosting revenues from donations, accommodation, and Prasadam sales. Higher efficiency may also benefit local businesses serving pilgrims, as seen with recent revenue spikes during periods of better management.