Trailer for 'Do You Wanna Partner' Explores Female Entrepreneurship
Amazon Prime Video has released the trailer for its upcoming comedy-drama series, 'Do You Wanna Partner'. Produced by Karan Johar's Dharmatic Entertainment, the show stars Tamannaah Bhatia and Diana Penty as two best friends who navigate the challenges of launching their own craft beer startup in India. The series, which also features Nakuul Mehta and Jaaved Jaaferi, celebrates female friendship and the spirit of entrepreneurship in a male-dominated world. It is scheduled for release on September 12.
Unpacked:
'Do You Wanna Partner' is a comedy-drama series about two best friends, Shikha and Anahita, who start a craft beer business in India, navigating challenges in a male-dominated industry. The show blends humor, friendship, and entrepreneurship.
The series is created by Mithun Gangopadhyay and Nishant Nayak, produced by Dharmatic Entertainment (Karan Johar, Adar Poonawalla, Apoorva Mehta). It is directed by Archit Kumar and Collin D'Cunha, with executive producers Somen Mishra and Archit Kumar.
A craft beer startup is notable in India because the alcohol industry is traditionally male-dominated and craft beer is a growing but niche market. The show reflects broader trends of entrepreneurship, gender barriers, and changing consumer tastes in urban India.
Audience reactions to the trailer have been positive, especially for its focus on female empowerment and fresh casting. The trailer highlights themes of friendship, ambition, sexism, and the unpredictable journey of starting a business, blending comedy with social commentary.